Marketing & Design Portfolio

Moon Pearl Marketing has been in business since May 2020.

Here’s some of what I’ve created in that time:

GRM Original Branding, Website, & Podcast

While my brand definitely evolved as I did, I’ll always be so proud of my original branding. When Moon Pearl Marketing was known as Grace Regional Marketing, I created my own logo (in Google Drawings!), put together a brand suite of colors, fonts, and patterns, and designed/built my own website (in Google Sites!). For my first branding and web design project as an entrepreneur, it was something to be proud of!

I also created a podcast where I interviewed other entrepreneurs and presented my listeners with tangible insights to help them be successful. I even wrote and produced the intro music, too. Feel free to take a listen here!

For my own business, I have:

  • Created multiple vector logos

  • Created 3 brand suites

  • Designed 3 websites, wrote copy for websites and blogs

  • Designed graphics for website and social media

  • Wrote and produced music for podcast intro

  • Edited audio for podcast episodes

Capricorn Rising Inc. Website & Podcast

Alex from Capricorn Rising Inc. was my first real client and one of the most amazing human beings I’ve ever had the honor to work with.

I do a lot of VA work for her, setting up administrative systems and managing the back end of her business, but my favorite projects for her have been for her website and podcast!

For CRI, I have:

  • Designed graphics for website, YouTube, and social media

  • Designed and managed 2 websites - current and former (High Priestess of Brooklyn)

  • Wrote and produced music for a podcast intro

  • Various administrative tasks, using programs such as Square, Mailchimp, Flodesk, Wave, Squarespace, Anchor, Procreate, and more.

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Chick-fil-A Franchise Website, PR, and Social Media

I worked at the Chick-fil-A in Auburn, CA, for over a year. While there, I managed multiple social media accounts, worked alongside their administration to handle customer service complaints, and built their website.

For CFA Auburn Gold Rush, I:

  • Corresponded with customers and dealt with customer service issues

  • Tripled their Instagram following, and improved engagement rates on social media overall

  • Designed a website, wrote copy for website and blog

  • Handled PR and corresponded with local news stations to announce a wage increase

  • Designed graphics for website and social media

  • Wrote and produced music for social media content

I am no longer employed by this corporation, and I vehemently oppose their anti-LGBTQ+ statements and donations.

JAMCo Gaming

For the last year, I’ve been part of a gaming organization hosting tournaments and events for a mobile game called Wild Rift. The biggest project we’ve done to date was a 3-month long tournament series called The Void Series, with a prize pool of $3,000.

For JAMCo Gaming, I:

  • Designed and managed two websites

  • Created graphics and videos for social media to promote our events

  • Hosted live social events on Twitch

  • Worked behind the scenes to coordinate 32 teams and 16 referees for each day of our tournament series

  • Designed, managed, and moderated a Discord Server for the organization

  • Oversaw a team of volunteers to collaborate on marketing and outreach efforts, and moderators to enforce rules on our Twitch channel and Discord server

Programs & Experience

Throughout my entrepreneurial journey, I’ve learned how to professionally use the following programs, websites, and platforms:

Google Sites, Carrd, Squarespace, MailChimp, Flodesk, Square, Podcasters by Spotify, Canva, HoneyBook, Typeform, GarageBand, Arrangr, Acuity, Instagram, Facebook, TikTok, Pinterest, Smarthash, Google My Business, Notion, Snapseed, and YouTube.

I also pride myself on my ability to quickly pick up new skills and platforms, so if you don’t see a favorite site or program of yours, shoot me a message!

Graphics & Content Creation

See some of the graphics I’ve created for myself and my clients on my Dribbble profile below.